Meet Cuddy, the character behind JEM Mobile Bar Services!

He might be a little cuddly toy, but don't let his size fool you — Cuddy has a big personality and a nose for a good party!

As our official mascot and self-appointed Chief Chaos Officer, Cuddy is along for the ride with our horsebox bar, The Drunken Cuddy!

From inspecting the preparations to joining us on our adventures, Cuddy likes to keep an eye on things.

He’s cheeky, loves a good party and is always ready to make an entrance — although the humans are responsible for serving the drinks!

Follow his adventures and see where this cheeky little character pops up next.